This launch is creating massive interest and adding huge incremental revenue opportunity for Lottomatica in one of Europe’s most exciting markets.”Įvolution’s logo and graphic material is the company’s intellectual property and may not be copied, reproduced, distributed or displayed without written consent of Evolution. Gionata La Torre, CEO Evolution Italy, commented: “We are delighted to have helped Lottomatica add Live Casino to its already impressive and wide-ranging line-up of gaming and lottery products. Evolution is, in our view, the world-leading Live Casino platform, blending the best content and customer experience with full flexibility for brand and service development as we move forward.” We believe that increasingly it is content that differentiates products and services in the market. However, technology alone is a commodity. Technology is a major enabler for new gaming applications and new market opportunities.

In addition, dedicated tables and staff provide opportunities for Lottomatica to cross-sell its other products and services to its online Live Casino audience.Įxplaining Lottomatica’s decision to choose Evolution, Gianluca Ballocci, Internet Gaming Director at Lottomatica Group, said: “Evolution Live Casino fits perfectly with our strategy of maintaining leadership in regulated gaming markets and pursuing opportunities that enhance the value of our brand. The dedicated tables from Evolution also give Lottomatica a high degree of control over online branding and in-studio Live Casino features, décor and backdrops. Each dealer has been selected and recruited specifically for the Lottomatica Live Casino in Italy, and each member of customer-facing staff wears Lottomatica corporate attire.

The tables are staffed by a dedicated team of experienced native speaking Italian dealers.

Three dedicated Lottomatica tables now offer a mix of Live Roulette, Live Blackjack and Live Baccarat games to Lottomatica customers. The choice of Evolution Live Casino – the first solution of its kind to be approved by AAMS, the Italian regulator – has enabled Lottomatica to rapidly add real-time online casino table games to its extensive lottery, instant win, VLT and sports betting operations in Italy. Evolution Gaming, the world leader in video-streamed Live Dealer gaming, has announced that its online Live Casino service for Lottomatica has now gone live in the Italian gaming market.

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